Education

What is learning in 'blinks', and why you should do it

For many of us, studying is over the minute we leave school or university. However, as we settle into our adult routines, many find that the craving for new information returns. Sadly, as an adult, it can be a little more difficult to find the time to learn new things, as we are often juggling many tasks and responsibilities. This is where learning in blinks comes into play.

Think of that non-fiction book you wanted to read to improve your career, to become a more mindful person or to simply learn something new. Well, a book-in-blinks is that book, condensed into a fifteen minute text and audio format, that you can dive into on your commute or as you workout, while cooking, or whenever you have a spare minute.

Why should you do it?

Blinks teach you new things
The most obvious benefit of a book-in-blinks is also the most important one – it will teach you something new. You don’t need to carve out time and money to attend an after-work class, or make painstaking notes as you read something new. Learning in blinks gives you information in short bursts, making it easier to commit to your memory and, if you forget something, the information is right there, kept safe on your phone.

Blinks help you maximise your downtime
In a world where every moment is filled with something and every minute is spent rushing from A to B, a tool that can maximise your downtime is invaluable. By learning in blinks, you don’t have to worry about finding the time to read, or fret about freeing up time on your schedule to sit down with a new book. Every spare fifteen minutes can be used to learn something new, instead of mindlessly scrolling through social media or worrying about your to-do list.

Blinks give you choice
If you are someone who is interested in a bit of everything, you might often be faced with the difficult choice of prioritising. Do you want to focus on improving your productivity, or would you rather discover new ways of being healthy? Should you find out about your subconscious or learn about great historic events? Books-in-blinks give you the chance to do all of this, switching from listening to one of the world’s greatest thinkers, to reading about corporate culture, in the blink of an eye.

Blinks allow you to stay up-to-date
Whether you are worried that you don’t have enough to contribute during work meetings, or perhaps you are the one left listening while your friends converse about the issues of the day, learning in blinks will make you feel more interesting. You can woo your friends with your knowledge of psychology, or impress your boss with your insights into sustainable business models, or maybe discuss the main points of Fire and Fury on your next date.

Ben Hughes is head of content at micro-learning app and platform Blinkist.

See also: There is more to learning that Ted Talks

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