Video: How to start your own business

The glamour of the entrepreneur is embedded in the public eye. People who start their own business are innovators. People at the cutting edge of imagination. They are bold. They are visionaries, pushing new kinds of businesses, by creating a wholly original offering, usually through the help of an innovative piece of technology. It isn’t enough to build a company, you have to build a dream.

In short, Elon Musk.

But perhaps it’s all a little simpler than that. What this video from The School of Life tells us is that all we really need is to LOVE something a little more than most other people do: that will be enough to help us stand out from the competition. You don’t have to sell a vision to the rest of the world, you just have to believe in it just that bit stronger than everyone else.