When WordPress was launched more than ten years ago, it was designed to be a blogging platform. Even though it still offers excellent blogging tools, WordPress has become a game changer. It is now a complete CMS (content management system) that gives you enormous power and versatility and is considered one of the most user-friendly platforms on the market. It comes to no surprise that WordPress Website Design is extremely an attractive option if you’re after a great looking and well-functioning website regardless if it’s for personal or business use.
Big brands like Sony Music, Quartz, The Walt Disney company and BBC America use WordPress for their websites. Even major artists like The Rolling Stones, Katie Perry and Beyonce choose to trust this reliable website platform for their online needs.
So if you are considering updating your current website or developing a brand new one, WordPress is without a doubt one of the best platforms to do this on. But don’t just trust me on this, check out the reasons below and then make up your own mind.
Think you need HTML coding knowledge or have to be an internet expert to use it? Think again! There is no other platform as easy to navigate as WordPress. The only thing you will need is your computer, a stable internet connection and a web browser. You can set up a website in a matter of minutes. WordPress website design offers you thousands of free and premium themes (designs) that are straightforward to customise to your needs. You can access the customisation tab in the WordPress dashboard.
With the mobile market booming in recent years, it is crucial that your website needs to be responsive (mobile-friendly). When using WordPress website design, your website is designed to display properly on any device, from computers to iPads to smartphones. Not only does it display well, but it’s also beneficial when it comes to search engine ranking since Google prefers responsive websites and rank them better. WordPress offers responsive designs with free and premium themes so if you want people to find your site on Google, WordPress is the platform you should use.
Customise your site to suit your needs
Whether you are simply looking to set up a blog, a business website or an extensive online store like Amazon, you won’t ever be limited to what you can do with WordPress. Every single theme, regardless if it’s free or premium, allows maximum freedom when it comes to customisation. You can incorporate your logo, change the colours, and also alter the layout completely. You can even have a custom theme designed just for you.
If that’s not enough, you can add functionality by installing plugins, widgets and add-ons. WordPress offers thousands of free and paid plugins that can do absolutely anything you can think of.
WordPress is mature
As I’ve said before, WordPress is more than ten years old, and during this decade, it is continually improved and tested by developers from all over the world. You can be sure that it won’t crash your website and erase all of your data. From its first appearance as a blogging platform up until now, it has turned out to be an exceptional website publishing system.
It’s built for SEO (Search Engine Optimisation)
If it’s not enough that WordPress is developed in such a way that it automatically increase your rankings just by using the software, there are also various SEO plugins you can install to improve your SEO efforts further, such as Yeost. If you’re going to focus on an SEO strategy to increase your rankings, you should definitely consider using the WordPress platform
WordPress is Open-source
When WordPress was first launched, this was a major drawback, but eventually, it turned into its most significant strength. Because it is open-source, millions of developers globally are continually working to improve the system. Having experts working on WordPress 24/7 can be pretty hard to contend with.
You are the Rightful Owner of your WordPress Website
When your blog or website is hosted on a platform other than WordPress, you have little control over what happens when. Since you have to stick to their terms and conditions, they can do whatever they want, including removing your site at any time for no reason, and there’s not a thing you can do about it. With WordPress self-hosted website, you have more power over your website. You only have to consider the terms of service from your hosting company, and if you’re not happy with their service, you can switch service providers without any hassles.
You can update your Website from Anywhere
I previously mentioned that you don’t need to be a skilled professional in HTML coding or know any programming language to design a WordPress website, the same goes for updating it. And since you don’t need specific software installed on your computer, you can update your website from anywhere in the world, on your computer, iPad or even your smartphone, as long as you have internet access.
Built-in User Management
With WordPress integrated user management system, it is easy to set up users with permissions. You can set up administrators to manage your website or set up authors to update your content. And if that’s not enough, there’s a plugin for even more functionality.
Extensive Support from WordPress Community
With WordPress being an ever popular platform, it’s very easy to find solutions to errors or answers to questions you might have. With its extensive community and support forums, help is always one click away. You can even do a quick google search, and you will find several websites and YouTube videos that offer WordPress tutorials and help.
Considering all these benefits that come with WordPress website design, it’s clear to see why so many people choose to use this top-rated platform for their online needs.
David Giltner is a freelance content writer for selected businesses in different niches such as Website Developers in Cape Town, South Africa and offers his web design skills as an extra.